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Prof Dr Selcen Öztürkcan
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Prof Dr Selcen Öztürkcan

Research

Presentations

Driving sustainability: AI adoption framework for the fast fashion industry

Gender Bias and Empathy in Robots: Insights into Robotic Service Failures

Emotion Recognition in Multilingual Social Media for Marketing Technology Applications

Beyond Billy: Exploring the power of consumer imagination in the IKEA digital museum 

Brandlessness: A rising trend among digital nomad consumers and retail designers of non-fungible tokens

Harassing technology in public spaces: Initial insights from practitioners regarding mistreatment of robots

Entrepreneurship in Precarious Environments: A Tale of Digital Wizards and Social Warriors

Mending clothing to support sustainable fashion

Mastering Digital Media Literacy: Navigating Information in the Digital Age

The Evolution of Money-Digital Transformation and CBDCs in Central Banking

Challenges and Opportunities with Digital Transformation

Robot Yönetimi: Geleceğin İş Dünyasına Hazırlanmak

Mapping the landscape of service robots in hospitality: A bibliometric analysis

Human-robot partners in healthcare services

Navigating the New Norm in Restaurants: To continue (or not) with the QR-code Menus

Complications in big data-based communication in the wake of COVID-19: A comparison of North American and Nordic practices of multinational healthcare corporations

Robots falling flat on the marketers’ faces

Humanoid Service Robots: Challenges and Opportunities in Healthcare

Conceptualizing Opportunities and Challenges Relevant to the Inclusion of Humanoid Service Robots in the Context of COVID-19

Conceptualizing Consumer Paradoxes towards the Central Bank Digital Currency (CBDC) in the context of COVID-19

Central Bank Digital Currency in the Context of Covid-19: What the Future Holds for Marketers and Consumers?

Conceptualizing Opportunities and Challenges Relevant to the Inclusion of Humanoid Service Robots in the Context of COVID-19

The Deadly Gamification Challenge of #BlueWhale

Digital national currency: coming soon to a market near you

Will robots conquer services? Attitudes towards anthropomorphic service robots

eSports

4th Industrial Revolution (4.Sanayi Devrimi)

10 Myths About Online Learning/Teaching

How to write a TUBITAK 1001 Research Project Proposal

Used Car ReMarketing

Experiential Marketing

E-Banking in Turkey: Consumer Experiences (Türkiye'de E-Bankacılık: Tüketici Deneyimleri)

Experiential Marketing (Deneyimsel Pazarlama)

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