EXPERIENCE
Present Positions
Full-time Permanent Faculty
- Associate Professor (Docent) of Business Administration specialized in Marketing, School of Business and Economics, Linnaeus University (Kalmar) Sweden, since 08/2018.
Affiliated Faculty
- Network Professor, Sabanci Business School, Sabanci University, (Istanbul) Turkey, since 03/2020.
Editor (in international, double-blind peer-reviewed academic journals)
- Associate Editor, SAGE Open: SAGE Journals
- Area Editor, Studies On Marketing Insights (SOMI)
Research Project Reviewer / Panelist
- National Science Centre (NCN) - Poland, since 09/2018.
- The Scientific and Technological Research Council of Turkey, since 08/2020.
Other
- COST Action (CA16116) Wearable Robots for Augmentation, Assistance, or Substitution of Human Motor Functions - Management Committee Member representing Sweden, since 05/2019.
Previous Positions
Full-time Faculty
- Assistant Professor of Business Administration (Marketing), Jönköping International Business School, Jönköping University, (Jönköping) Sweden, 10/2017 - 02/2019.
- Professor of New Media, Faculty of Communication, Bahcesehir University, (Istanbul) Turkey, 06/2017 – 05/2018.
- Associate Professor (Docent) of Marketing, Institute of Social Sciences, Istanbul Bilgi University, (Istanbul) Turkey, 04/2011 – 06/2016.
- Assistant Professor of Marketing, Institute of Social Sciences, Istanbul Bilgi University, (Istanbul) Turkey, 11/2010 – 04/2011.
- PostDoc Researcher, Faculty of Economics and Administrative Sciences, Ozyegin University, (Istanbul) Turkey, 09/2008 – 11/2010.
- PostDoc Researcher, Faculty of Management, Sabanci University, (Istanbul) Turkey, 09/2006 – 09/2008.
Administrative Duties
- Academic Director of the Online Learning Centre, Istanbul Bilgi University, (Istanbul) Turkey, 06/2014 – 05/2016.
- Program Coordinator of MA in e-HR Management, Istanbul Bilgi University, (Istanbul) Turkey, 10/2014 – 06/2015.
- Sectorial Solutions Coordinator, Ozyegin University, (Istanbul) Turkey, 09/2008 – 11/2010.
Visiting Professor / Scientist
- HELBUS Helsinki School of Business (Finland), 01/2017 – 08/2019.
- School of Management, Sabanci University (Turkey), 07/2019 – 08/2019.
- Frankfurt School of Finance and Management (Germany), 02/2019 – 06/2019.
- MBA, IPAG Business School (France), 01/2015.
- MBA, ISCTE - Lisbon University Institute (Portugal), 02/2014.
- MBA, IPAG Business School (France), 01/2013.
- Faculty of Business and Economics, Katholieke Universiteit Leuven (Belgium), 04 – 08/2010.
- Management School, Lancaster University (UK), 02 – 03/2010.
Adjunct Faculty
- MA in Brand Practice, Sabanci University (Turkey), 08/2016 – 06/2019.
- Graduate School of Business, Izmir University of Economics (Turkey), 09/2016 – 09/2017.
- Faculty of Communication, Bahcesehir University (Turkey), 01/2017 - 05/2017.
- Institute of Management, Istanbul Sehir University (Turkey), 09/2016 – 01/2017.
- Faculty of Economics, Administrative, and Social Sciences, Kadir Has University (Turkey), 10/2015 – 06/2016.
- School of Management, Sabanci University (Turkey), 07 – 08/2015.
- Institute of Social Sciences, Bahcesehir University (Turkey), 09/2013 – 08/2015.
- School of Management, Sabanci University (Turkey), 07 – 08/2014.
- Social Sciences Institute, Istanbul Bilgi University (Turkey), 08/2005 – 08/2008.
- Faculty of Economics and Administrative Sciences, Yeditepe University (Turkey), 09/2003 – 08/2006.
Mentor (pro-bono)
- Mentor.
FELISE (Feminist Leadership in Science) Mentoring Program, Horizon 2020 No 824536, since 05/2020.
- Mentor & Juror: pre-incubator start-ups.
ITUARI Teknokent - ITUSEED Entrepreneurship Ecosystem, Istanbul Technical University (Turkey), 08/2015 – 01/2017.
- Career development coaching for junior and senior METU undergrad students.
ODTUMIST Mentor Project, Middle East Technical University (Turkey), 03/2016 – 01/2017.
Editor (in international, double-blind peer-reviewed academic journals)
- Member of the Editorial Board, E-Journal of Yaşar University (e-JoY)
Thesis
Advising (Main Supervisor) and Committees: Ph.D. Students and Post-Docs
- Altug Tanaltay, Ph.D. in Business Administration (still), Sabanci University (co-advisor).
- Bahareh Farhoudinia, Ph.D. in Business Administration (still), Sabanci University (co-advisor).
- Heidi Coral Thornton, Ph.D. in Business Administration, Linnaeus University (2020; mid-seminar internal examiner).
- Joanna Munson, "The Digital Transformation of the UK’s Grocery Market," Ph.D. in Web Science (2019), University of Southampton (external examiner).
- Michal Lysek, "Embedded Innovation: Exploring the Dynamics of Innovation," Ph.D. in Innovation Sciences (2019), Halmstad University (examining committee member).
- Jarkyn Jumabaeva, "Effects of Logistics Performance on Trade Flow," Ph.D. in Management Engineering (2017), Istanbul Technical University (thesis jury member).
- Sercan Şengün, "Narra Ludens: Explaining video game narrative engagement through player types and motivations," Ph.D. in Communication Science (2016), Istanbul Bilgi University (thesis advisor & jury chair).
- Nokta Çelik, "A study upon digital transformation in advertising and its practices," Ph.D. in Communication (2016), Istanbul University (thesis jury member).
- Müge Çevik, "The Effects of e-Atmospherics on Online Consumer Intentions," Ph.D. in Business Administration (2014), Yeditepe University (thesis jury member) & "Social Media Analytics," Visiting Researcher (2015), Sabanci University (co-advisor).
Advising (Main Supervisor): M.B.A. and M.A. Students
- Aslı Demir, MBA (2016), Istanbul Bilgi University.
- Azmi Ocakcı, MBA (2016), Istanbul Bilgi University.
- Ebru Usta, MBA (2016), Istanbul Bilgi University.
- Ekrem Demirci, MBA (2016), Istanbul Bilgi University.
- Elif Karagöz, MBA (2016), Istanbul Bilgi University.
- Hande Yıldız, MBA (2016), Istanbul Bilgi University.
- Hasan Ali Yalçın, MBA (2016), Istanbul Bilgi University.
- Merve Castro Silva Gomes da Cruz, MBA (2016), Istanbul Bilgi University.
- Mustafa Burak Kiraz, MBA (2016), Istanbul Bilgi University.
- Nihal Bülbül, MBA (2016), Istanbul Bilgi University.
- Nilay Öztürk, MBA (2016), Istanbul Bilgi University.
- Nurdil Sena Arı, MBA (2016), Istanbul Bilgi University.
- Orçun Zorlular, MBA (2016), Istanbul Bilgi University.
- Yetkin Aksoy, MBA (2016), Istanbul Bilgi University.
- Ahmet Erdem Ergin, MBA (2015), Istanbul Bilgi University.
- Ahmet Hilmi Savaşman, MA in Marketing Communications (2015), Istanbul Bilgi University.
- Akın Ateş, MA in Marketing Communications (2015), Istanbul Bilgi University.
- Ali Akgün, MBA (2015), Istanbul Bilgi University.
- Alican Caner, MBA (2015), Istanbul Bilgi University.
- Arda İhsan Akarsular, MBA (2015), Istanbul Bilgi University.
- Azhar Kareem, MBA (2015), Istanbul Bilgi University.
- Çağlar Sezgün, MBA (2015), Istanbul Bilgi University.
- Can Gürsu, MBA (2015), Istanbul Bilgi University.
- Damla Günay, MA in Marketing Communications (2015), Istanbul Bilgi University.
- Emre Yılmazer, MBA (2015), Istanbul Bilgi University.
- Esra Yazıcı, MBA (2015), Istanbul Bilgi University.
- Evren Dilbaz, MBA (2015), Istanbul Bilgi University.
- Fırat Cebeci, MBA (2015), Istanbul Bilgi University.
- Hilmi Ahmet Şavaşman, MBA (2015), Istanbul Bilgi University.
- Hüseyin Ersin Akyol, MBA (2015), Istanbul Bilgi University.
- Kadir Çevikbaş, MBA (2015), Istanbul Bilgi University.
- Kubilay Yıldırım, MBA (2015), Istanbul Bilgi University.
- Mustafa Serhat Balık, MBA (2015), Istanbul Bilgi University.
- Neslihan Çelikkol, MBA (2015), Istanbul Bilgi University.
- Özgür Baran Bayer, MBA (2015), Istanbul Bilgi University.
- Saadet Gözde Yazgan, MBA (2015), Istanbul Bilgi University.
- Selim Tevfik İlker, MBA (2015), Istanbul Bilgi University.
- Sercan Kurtuluş, MBA (2015), Istanbul Bilgi University.
- Seren Aklar, MBA (2015), Istanbul Bilgi University.
- Yiğit Ercan, MA in Marketing Communications (2015), Istanbul Bilgi University.
- Zeynep Ganime Ertan, MBA (2015), Istanbul Bilgi University.
- Ahmet Aşkın, MBA (2014), Istanbul Bilgi University.
- Ali Çiftçi, MBA (2014), Istanbul Bilgi University.
- Alican Gürkaya, MBA (2014), Istanbul Bilgi University.
- Arman Ergun Yıldız, MBA (2014), Istanbul Bilgi University.
- Bahar Turan, MBA (2014), Istanbul Bilgi University.
- Barış Önen, MBA (2014), Istanbul Bilgi University.
- Batu Erkmen, MBA (2014), Istanbul Bilgi University.
- Burak Kutluay, MBA (2014), Istanbul Bilgi University.
- Burçak Taşkın, MBA (2014), Istanbul Bilgi University.
- Çağatay Güngör, MBA (2014), Istanbul Bilgi University.
- Çağdaş Turkili, MBA (2014), Istanbul Bilgi University.
- Çağlar Ercan, MBA (2014), Istanbul Bilgi University.
- Cenk Sarıyar, MBA (2014), Istanbul Bilgi University.
- Cihan Oral, MBA (2014), Istanbul Bilgi University.
- Duygu Sivrioğlu, MBA (2014), Istanbul Bilgi University.
- Duygu Tunçay, MBA (2014), Istanbul Bilgi University.
- Ertan Gürkan, MBA (2014), Istanbul Bilgi University.
- Ezgi Kalkır, MBA (2014), Istanbul Bilgi University.
- Ezgi Edemen, MBA (2014), Istanbul Bilgi University.
- Fatih Yaman, MBA (2014), Istanbul Bilgi University.
- Figen Çakmak, MBA (2014), Istanbul Bilgi University.
- Fulya Aydemir, MBA (2014), Istanbul Bilgi University.
- Gizem Göllü, MBA (2014), Istanbul Bilgi University.
- Gonca Özkutlu, MBA (2014), Istanbul Bilgi University.
- Gökhan Akın, MBA (2014), Istanbul Bilgi University.
- İsmail Yücekaya, MBA (2014), Istanbul Bilgi University.
- Leyla Güder Karakuş, MBA (2014), Istanbul Bilgi University.
- Mehmet Ali Ağar, MBA (2014), Istanbul Bilgi University.
- Meryem Bektaş, MBA (2014), Istanbul Bilgi University.
- Murat Koca, MBA (2014), Istanbul Bilgi University.
- Nermin Bolat, MBA (2014), Istanbul Bilgi University.
- Nurcan Köylüoğlu, MBA (2014), Istanbul Bilgi University.
- Oğuz İşlek, MBA (2014), Istanbul Bilgi University.
- Oğuzhan Tokgöz, MBA (2014), Istanbul Bilgi University.
- Oğuzhan Hekimoğlu, MBA (2014), Istanbul Bilgi University.
- Osman Tanaçan, MA in Marketing Communication (2014), Istanbul Bilgi University.
- Pelin İspir, MBA (2014), Istanbul Bilgi University.
- Pelin Akyürek, MBA (2014), Istanbul Bilgi University.
- Recep Erinanç, MBA (2014), Istanbul Bilgi University.
- Serdar Yılmaz, MBA (2014), Istanbul Bilgi University.
- Shona Roberts, MBA (2014), Istanbul Bilgi University.
- Turgut Çiçek, MBA (2014), Istanbul Bilgi University.
- Yasin Bayramlı, MBA (2014), Istanbul Bilgi University.
- Özlem Kaner, MBA (2014), Istanbul Bilgi University.
- Ahmet Uysal, MBA (2013), Istanbul Bilgi University.
- Ali Filiz, MBA (2013), Istanbul Bilgi University.
- Arzu Aydın, MBA (2013), Istanbul Bilgi University.
- Aysel Altundaş, MBA (2013), Istanbul Bilgi University.
- Bihter Tabak, MA in Marketing Communication (2013), Istanbul Bilgi University.
- Cengiz Canoğlu, MBA (2013), Istanbul Bilgi University.
- Ceren Öcal, MA in Marketing Communication (2013), Istanbul Bilgi University.
- Ceren Göğebakan, MA in Marketing Communication (2013), Istanbul Bilgi University.
- Çiğdem Turan, MBA (2013), Istanbul Bilgi University.
- Defne Budak Elçi, MBA (2013), Istanbul Bilgi University.
- Duygu Kaçar, MA in Marketing Communication (2013), Istanbul Bilgi University.
- Engin Özger, MBA (2013), Istanbul Bilgi University.
- Eylem Özgür Özcan Aydın, MBA (2013), Istanbul Bilgi University.
- Ezel Kına, MBA (2013), Istanbul Bilgi University.
- Fatih Özer, MBA (2013), Istanbul Bilgi University.
- Gökay Demir, MBA (2013), Istanbul Bilgi University.
- Halim Ferik, MBA (2013), Istanbul Bilgi University.
- İlhan Emre Erdoğan, MBA (2013), Istanbul Bilgi University.
- İlkay Yıldız, MBA (2013), Istanbul Bilgi University.
- Murat Yaz, MBA (2013), Istanbul Bilgi University.
- Murat Akbaş, MBA (2013), Istanbul Bilgi University.
- Nihat Aydın, MBA (2013), Istanbul Bilgi University.
- Nilüfer Altundal Biyan, MBA (2013), Istanbul Bilgi University.
- Nurşen Dağlı, MBA (2013), Istanbul Bilgi University.
- Olcay Akbulut, MBA (2013), Istanbul Bilgi University.
- Serra Karaca, MA in Marketing Communication (2013), Istanbul Bilgi University.
- Tuğçe Yıldırım, MBA (2013), Istanbul Bilgi University.
- Yasin Gök, MBA (2013), Istanbul Bilgi University.
- Aksel Arditi, MBA (2012), Istanbul Bilgi University.
- Ali Borga Tongsir, MBA (2012), Istanbul Bilgi University.
- Alp Demiray, MBA (2012), Istanbul Bilgi University.
- Alper Koç, MBA (2012), Istanbul Bilgi University.
- Arda Ata, MBA (2012), Istanbul Bilgi University.
- Ayça Atay, MBA (2012), Istanbul Bilgi University.
- Bekir Özyurt, MBA (2012), Istanbul Bilgi University.
- Deniz Taşdöğen, MBA (2012), Istanbul Bilgi University.
- Derya Arslan, MBA (2012), Istanbul Bilgi University.
- Elif Özyurt, MBA (2012), Istanbul Bilgi University.
- Emre Yardibi, MBA (2012), Istanbul Bilgi University.
- Engin Özer, MBA (2012), Istanbul Bilgi University.
- Eşref Tunahan Balağa, MBA (2012), Istanbul Bilgi University.
- Görkem Sözen, MBA (2012), Istanbul Bilgi University.
- Kübra Tekin, MA in Marketing Communications (2012), Istanbul Bilgi University.
- Mustafa Beltekin, MBA (2012), Istanbul Bilgi University.
- Mustafa Şimşek, MBA (2012), Istanbul Bilgi University.
- Nesteren Birkardeşler, MBA (2012), Istanbul Bilgi University.
- Ogan Özdoğan, MBA (2012), Istanbul Bilgi University.
- Özlem Gündüz, MBA (2012), Istanbul Bilgi University.
- Savaş Işık, MBA (2012), Istanbul Bilgi University.
- Serkan Şen, MBA (2012), Istanbul Bilgi University.
- Seyhun Araz, MBA (2012), Istanbul Bilgi University.
- Süleyman Nezih Kocaman, MBA (2012), Istanbul Bilgi University.
- Tolga İmrag, MBA (2012), Istanbul Bilgi University.
- Tülay Ertürk Ugış, MBA (2012), Istanbul Bilgi University.
- Tülin Çetiner, MBA (2012), Istanbul Bilgi University.
- Alper Özkan, MBA (2008), Istanbul Bilgi University.
- Andaç Özsoy, MBA (2008), Istanbul Bilgi University.
- Bora Selcen Duvan, MBA (2008), Istanbul Bilgi University.
- Burcu Akdeniz, MBA (2008), Istanbul Bilgi University.
- Cem Yentürk, MBA (2008), Istanbul Bilgi University.
- Çağla Şengil, MBA (2008), Istanbul Bilgi University.
- Gül Gürsoy, MBA (2008), Istanbul Bilgi University.
- Koray Yaşar, MBA (2008), Istanbul Bilgi University.
- Nur Ulu, MBA (2008), Istanbul Bilgi University.
- Onur Aşar, MBA (2008), Istanbul Bilgi University.
- Selin Özkan, MBA (2008), Istanbul Bilgi University.
- Semire Muratoğlu, MA in Marketing Communications (2008), Istanbul Bilgi University.
- Seren Samurkas, MA in Marketing Communications (2008), Istanbul Bilgi University.
- Ali Alper Ceylan, MBA (2007), Istanbul Bilgi University.
- Ayşenur Köse, MBA (2007), Istanbul Bilgi University.
- Banu Bekişoğlu, MBA (2007), Istanbul Bilgi University.
- Bülent Eğrilmez, MBA (2007), Istanbul Bilgi University.
- Doğa Göze, MBA (2007), Istanbul Bilgi University.
- Esra Özlem Özdamar, MBA (2007), Istanbul Bilgi University.
- Gizem Yapıcıkardesler, MBA (2007), Istanbul Bilgi University.
- İsmail Sungur, MBA (2007), Istanbul Bilgi University.
- Levent Salih Güleç, MBA (2007), Istanbul Bilgi University.
- Mennan Gökçeimam, MBA (2007), Istanbul Bilgi University.
- Müge Ulusaler, MBA (2007), Istanbul Bilgi University.
- Tunç Kalkavan, MBA (2007), Istanbul Bilgi University.
- Uğur Ok, MBA (2007), Istanbul Bilgi University.
- Batu Erbilgin, MBA (2006), Istanbul Bilgi University.
- Ersin Özen, MBA (2006), Istanbul Bilgi University.
- Gülçin Gülün, MBA (2006), Istanbul Bilgi University.
- Halil Doğan, MBA (2006), Istanbul Bilgi University.
- Selin Tekindal, MBA (2006), Istanbul Bilgi University.
- Şadi Pirselimoğlu, MBA (2006), Istanbul Bilgi University.
Committees: M.Sc. Students
- Canan Yeşilyurt, M.Sc. in Management Engineering (2016), Istanbul Technical University (thesis jury member).
- Majd Mohammad, M.Sc. in Management Engineering (2016), Istanbul Technical University (thesis jury member).
- Azize Dereli, M.Sc. in Management Engineering (2013), Istanbul Technical University (thesis jury member).
Tutoring, Supervision, and Examination: M.Sc. Students
- María Castaño and Elizabeth Johnson, M.Sc. in International Business Strategy (2020), Linnaeus University (supervisor).
- Michael Wagner, M.Sc. in International Business Strategy (2020), Linnaeus University (supervisor).
- August Rosén and Aleksi Leino, M.Sc. in International Business Strategy (2020), Linnaeus University (supervisor).
- Mehbub Alam and Rida Khalid, M.Sc. in International Business Strategy (2020), Linnaeus University (supervisor).
- Axel Dahlin and Adam Halldén, Civilekonom - M.Sc. in Business and Economics (2018), Jönköping University (tutor and examiner).
- Erica Ericsson and Rebecca Järkemyr, Civilekonom - M.Sc. in Business and Economics (2018), Jönköping University (tutor and examiner).
- Lisa Larsson and C Fauvelle Munck Af Rosenschöld, Civilekonom - M.Sc. in Business and Economics (2018), Jönköping University (tutor and examiner).
- Linnea Lindh and Cassandra Olsson, Civilekonom - M.Sc. in Business and Economics (2018), Jönköping University (tutor and examiner).
- Otto Kamne and Carl Eliasson Sternås, Civilekonom - M.Sc. in Business and Economics (2018), Jönköping University (tutor and examiner).
Tutoring, Supervision, and Examination: B.Sc. Students
- Tobias Haraldsson, David Johansson, and Måns Lilja, B.Sc. in International Business (2020), Linnaeus University (supervisor).
- Johannes Refsum Andersson and Sandro Wittwer, B.Sc. in International Business (2020), Linnaeus University (supervisor).
- Johannes Karlsson and Marcus Pettersson, B.Sc. in International Business (2020), Linnaeus University (supervisor).
- Benjamin Jakupovic, Marcus Karlsson, and Peter Westberg, B.Sc. in International Business (2020), Linnaeus University (supervisor).
- Amanda Pfante and Victoria Rosso, B.Sc. in International Business (2020), Linnaeus University (supervisor).
- Dilek Kilic and Sriaarthy Stephani Selvaduri, B.Sc. in International Business (2020), Linnaeus University (supervisor).
- Sofie Bengtsson and Sofia Rockmyr, B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Emelie Lämhed, and Ida Sjöstrand, B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Georg Kosel, and Tautviydas Lukosius, B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Michelle Crambé Lund, and Nellie Wedin, B.Sc. in International Business (2019) - Best Thesis Award, Linnaeus University (supervisor).
- Daniel Ingvarsson, and Jonatan Gustavsson, B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Arbesa Idrizi, and Zilan Inci , B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Emil Sjöstedt, and Leonard Zeilon, B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Malin Forsvall, and Julia Jonsson, B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Marcus Bodbacka, and Felix Norgren, B.Sc. in International Business (2019), Linnaeus University (supervisor).
- Amanda Aman, Emelie Gustafsson, and Rebecca Start Nasslin, B.Sc. in Business and Economics (2018), Jönköping University (tutor).
- Anton Thoresson, Isabel Bergström Stacey, and Philip Svenningsson, B.Sc. in Business and Economics (2018), Jönköping University (tutor).
- Frida Tordsson, Matilda Tegeback, and Malin Varnvik, B.Sc. in Business and Economics (2018), Jönköping University (tutor).
- Ida Modee, Hedvig Henrekson, and Oskar Bladh, B.Sc. in Business and Economics (2018), Jönköping University (tutor).
- Riad Samir Wakim, Mira Miladinovic, and Lara Drak Alsebai, B.Sc. in Business and Economics (2018), Jönköping University (tutor).
- Tyko Tuohimaa, Sebastian Berg, and Tommi Savola, B.Sc. in Business and Economics (2018), Jönköping University (tutor).